A new group – Agencies for Reproductive Rights (ARR) – has been formed by more than 30 search organizations. 

The group’s purpose. It is to provide abortion travel benefits for team members following the Supreme Court overturning Roe v. Wade. According to the ARR’s website:

  • “Each agency … has agreed to cover travel expenses for employees seeking an abortion to the nearest state where legal and safe care is available.”

As Michael King, founder & CEO of iPullRank, put it on Twitter, “if you work at @iPullRankAgency and live in a state that doesn’t support a woman’s right, whatever plane, train or automobile you need to take is on us.”

There are still many details to work out, as the group was only formed over the weekend and announced today. What is for sure is that the group is free to join, and there is a form on the ARR site to do so.

Why the group formed. “I woke up Friday still reeling from the fact that my wife, Jill, and my two daughters, were just told by their government that they were basically second-class citizens and that the government had more say over what they could do with their own bodies than they did,” according to Andrew Shotland, CEO of Local SEO Guide.

Also, right now, women need support and allies, not judgment, said Tess Voecks, director of project management at Local SEO Guide.

“I’m very thankful to have a supportive and understanding employer who understands that reproductive healthcare and medical needs are a personal choice to be made by a woman and that restricting that right by law and making it punishable by law is both dangerous and wrong,” Voecks said.

She also she is thankful that “we are all working together to initiate and organize

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